The Big Ten Conference is the oldest Division I collegiate athletic conference in the United States. The 14 Big Ten schools are, of course, athletics powerhouses. But many might not realize the Big Ten Conference is also No. 1 in the country for research funding.
Kicking off this fall, the Big Ten schools will showcase their strengths in three key areas -- health care, environmental issues and driving innovation -- via the Big Ten Network's LiveBIG campaign. It's the first time the Big Ten schools have combined their strengths like this to showcase the impact of work they're doing in their local communities and states, as well as the impact and reach of the group as a whole.
Launched in 2007, the BTN LiveBIG platform tells stories from each school that highlight the greater impact of the Big Ten Conference. Airing on the Big Ten Network to a national audience, the stories inspire a national audience and highlight the good work taking place at each university.
Indiana University's story for 2019-20 highlights the work of the Environmental Resilience Institute and how bird backpacks are giving an important perspective on our changing climate.